{"id":7862,"date":"2026-05-18T16:07:15","date_gmt":"2026-05-18T14:07:15","guid":{"rendered":"https:\/\/lucia-rapetti.pro\/?page_id=7862"},"modified":"2026-05-18T16:10:27","modified_gmt":"2026-05-18T14:10:27","slug":"rentabilite-de-la-clientele","status":"publish","type":"page","link":"https:\/\/lucia-rapetti.pro\/pt\/rentabilite-de-la-clientele\/","title":{"rendered":"Rentabilit\u00e9 de la client\u00e8le"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7862\" class=\"elementor elementor-7862\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-187de74 e-con-full e-flex e-con e-parent\" data-id=\"187de74\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-099aa75 e-con-full e-flex e-con e-child\" data-id=\"099aa75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ebca42 elementor-widget elementor-widget-heading\" data-id=\"7ebca42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">RENTABILIT\u00c9 DE LA CLIENT\u00c8LE<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a04833c elementor-widget elementor-widget-text-editor\" data-id=\"a04833c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Formation exclusivement r\u00e9serv\u00e9e aux d\u00e9positaires Lucia Rapetti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-623713b e-con-full e-flex e-con e-parent\" data-id=\"623713b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5079bba e-con-full e-flex e-con e-child\" data-id=\"5079bba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset&quot;:80,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc91556 elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"bc91556\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#objectifs\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">OBJECTIFS<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#tarifs\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">TARIFS ET DUR\u00c9ES<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#modalites\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">MODALIT\u00c9S<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#moyens\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">MOYENS<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#programme\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">PROGRAMME<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#suivi\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">SUIVI<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#contacts\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">CONTACTS<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42293d3 e-con-full e-flex e-con e-child\" data-id=\"42293d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f9a698 elementor-widget elementor-widget-heading\" data-id=\"1f9a698\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"objectifs\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">OBJECTIFS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ad9d09 elementor-widget elementor-widget-text-editor\" data-id=\"6ad9d09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Permettre aux professionnelles de l\u2019esth\u00e9tique de d\u00e9velopper des prestations \u00e0 forte valeur ajout\u00e9e, d\u2019optimiser la rentabilit\u00e9 de leur activit\u00e9 et de renforcer durablement la fid\u00e9lisation de leur client\u00e8le.<\/p><p class=\"p1\">A l\u2019issue de la formation, chaque apprenant sera en mesure de :<\/p><ol class=\"ol1\"><li class=\"li2\"><span class=\"s1\"><b>&#8211;<\/b>Analyser la rentabilit\u00e9 de leur activit\u00e9 en calculant les indicateurs de performance li\u00e9s \u00e0 chaque cliente et \u00e0 l\u2019institut.<\/span><\/li><li class=\"li2\"><span class=\"s1\"><b>&#8211;<\/b>Identifier et mettre en oeuvre des actions correctives adapt\u00e9es afin d\u2019am\u00e9liorer la rentabilit\u00e9 et la qualit\u00e9 des prestations propos\u00e9es.<\/span><\/li><li class=\"li1\"><span class=\"s1\"><b>&#8211;<\/b>\u00c9laborer une strat\u00e9gie de fid\u00e9lisation visant \u00e0 renforcer la satisfaction et l\u2019engagement de la client\u00e8le existante.<\/span><\/li><li><span class=\"s1\"><b>&#8211;<\/b>D\u00e9ployer des actions de d\u00e9veloppement commercial pour attirer une nouvelle client\u00e8le rentable, tout en garantissant un haut niveau de qualit\u00e9 de service.<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c960804 elementor-widget elementor-widget-heading\" data-id=\"c960804\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"tarifs\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TARIFS ET DUR\u00c9E<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f2c1f0 elementor-widget elementor-widget-text-editor\" data-id=\"3f2c1f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>DUR\u00c9E <\/b><b><\/b><\/p><p class=\"p2\">Cette formation se d\u00e9roulera en 14 h sur 2 jour.<br \/>Dates \u00e0 d\u00e9finir.<\/p><p class=\"p1\"><b>TARIF <\/b><b><\/b><\/p><p class=\"p1\">Cette formation est dispens\u00e9e pour un co\u00fbt 490 euros HT\/personne soit 588 euros TTC si applicable (taux de tva 20%).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65cb089 elementor-widget elementor-widget-heading\" data-id=\"65cb089\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"modalites\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MODALIT\u00c9S ET D\u00c9LAIS D\u2019ACC\u00c8S<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03d7671 elementor-widget elementor-widget-text-editor\" data-id=\"03d7671\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pour toutes nos formations, nous r\u00e9alisons des \u00e9tudes pr\u00e9alables \u00e0 la formation pour adapter les modalit\u00e9s p\u00e9dagogiques et l\u2019animation de la formation en fonction de la situation de handicap annonc\u00e9e. De plus, en fonction des demandes, nous mettrons tout en oeuvre pour nous tourner vers les partenaires sp\u00e9cialis\u00e9s.<\/p><p class=\"p1\">L\u2019inscription est r\u00e9put\u00e9e acquise lorsque vous recevrez votre convocation.<\/p><p class=\"p1\">Les d\u00e9lais d\u2019acc\u00e8s \u00e0 la formation : minimum 14 jours avant le d\u00e9but de la formation dans la limite des places disponibles.<br \/>Pour toute demande de financement, pensez \u00e0 vous rapprocher de votre OPCO ou FAF.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30e3ef7 elementor-widget elementor-widget-heading\" data-id=\"30e3ef7\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"moyens\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MOYENS P\u00c9DAGOGIQUES, TECHNIQUES ET D\u2019ENCADREMENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3819d0c elementor-widget elementor-widget-text-editor\" data-id=\"3819d0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Cette formation est r\u00e9alis\u00e9e en pr\u00e9sentiel. Distanciel possible sur demande.<br \/><br \/>Alternance entre th\u00e9orie et \u00e9tude de cas concrets. Toutes nos formations mettent l\u2019accent sur la pratique pour que chaque apprenante soit en mesure d\u2019\u00e9laborer un diagnostic visage complet avec assurance et de mani\u00e8re fluide d\u00e8s leur retour en institut.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cc5586 elementor-widget elementor-widget-text-editor\" data-id=\"5cc5586\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>Nombre de stagiaires par session : De 1 \u00e0 6 participants<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5eb0aaf elementor-widget elementor-widget-n-accordion\" data-id=\"5eb0aaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9920\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-9920\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Moyens p\u00e9dagogiques <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9920\" class=\"elementor-element elementor-element-fe1b9a4 e-con-full e-flex e-con e-child\" data-id=\"fe1b9a4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9920\" class=\"elementor-element elementor-element-6e41bea e-flex e-con-boxed e-con e-child\" data-id=\"6e41bea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdc6a2f elementor-widget elementor-widget-text-editor\" data-id=\"fdc6a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Une documentation compl\u00e8te est remise \u00e0 chaque stagiaire.<br \/>Chaque \u00e9tape est illustr\u00e9e par des exemples chiffr\u00e9s concrets.<br \/>Fiches de calcul de rentabilit\u00e9 institut et cliente.<br \/>Fiche parcours annuel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9921\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9921\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Modalit\u00e9s d\u2019organisation <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9921\" class=\"elementor-element elementor-element-8786b82 e-con-full e-flex e-con e-child\" data-id=\"8786b82\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9921\" class=\"elementor-element elementor-element-56cf66d e-flex e-con-boxed e-con e-child\" data-id=\"56cf66d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-884d827 elementor-widget elementor-widget-text-editor\" data-id=\"884d827\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Salle de formation \u00e9quip\u00e9e du mat\u00e9riel n\u00e9cessaire pour la th\u00e9orie.<br \/>Acc\u00e8s et connexion internet suffisant.<br \/>Vid\u00e9oprojecteur.<br \/>Acc\u00e8s PMR<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9922\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9922\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Equipements divers mis \u00e0 disposition <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9922\" class=\"elementor-element elementor-element-51714c5 e-con-full e-flex e-con e-child\" data-id=\"51714c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9922\" class=\"elementor-element elementor-element-ab3ef57 e-flex e-con-boxed e-con e-child\" data-id=\"ab3ef57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06d691b elementor-widget elementor-widget-text-editor\" data-id=\"06d691b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Cahier de notes et stylos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-9923\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-9923\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Moyens d\u2019encadrement <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9923\" class=\"elementor-element elementor-element-415da36 e-flex e-con-boxed e-con e-child\" data-id=\"415da36\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-9923\" class=\"elementor-element elementor-element-5eb809f e-con-full e-flex e-con e-child\" data-id=\"5eb809f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac8d7e1 elementor-widget elementor-widget-text-editor\" data-id=\"ac8d7e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Toutes nos formations sont r\u00e9alis\u00e9es par des formatrices esth\u00e9ticiennes dipl\u00f4m\u00e9es et pratiquante, expertes dans leur domaine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1deba2f elementor-widget elementor-widget-heading\" data-id=\"1deba2f\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"programme\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PROGRAMME D\u00c9TAILL\u00c9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1dd52c elementor-widget elementor-widget-text-editor\" data-id=\"d1dd52c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>JOURN\u00c9E 1 (7h00) <\/b><b><\/b><\/p><p class=\"p2\"><b>Accueil des participants (30min) <\/b><b><\/b><\/p><p class=\"p2\">Pr\u00e9sentation de la formatrice et des participants.<br \/>Pr\u00e9sentation de la formation et rappel des objectifs.<br \/>Remise des documents, fiches de calcul et fiches parcours.<\/p><p class=\"p2\"><b>Partie 1 Comprendre la rentabilit\u00e9 d\u2019un institut (2h30)<\/b><b><\/b><\/p><ul><li>Permettre aux apprenantes d\u2019identifier les \u00e9l\u00e9ments qui influencent la rentabilit\u00e9 d\u2019un institut et d\u2019analyser la performance \u00e9conomique des prestations propos\u00e9es.<br \/>&#8211; D\u00e9finition des indicateurs de rentabilit\u00e9.<br \/>&#8211; M\u00e9thodologie de calcul de la rentabilit\u00e9 d\u2019un soin.<br \/>&#8211; Analyse des charges directes et indirectes.<br \/>&#8211; Identification des prestations rentables et non rentables.<br \/>&#8211; Impact de la gestion des prestations sur la fid\u00e9lisation et le d\u00e9veloppement de l\u2019institut.<\/li><li><p class=\"p2\">\u00c9tude de cas<\/p><\/li><\/ul><p><strong>Partie 2 Exercices et cas concrets (4h00)<\/strong><\/p><ul><li>Permettre aux participantes d\u2019appliquer les m\u00e9thodes de calcul et d\u2019analyse \u00e0 leur propre activit\u00e9 afin d\u2019identifier des axes d\u2019am\u00e9lioration imm\u00e9diats.<br \/>&#8211; Calcul de la rentabilit\u00e9 des soins propos\u00e9s dans leur institut.<br \/>&#8211; Identification des prestations rentables et non rentables.<br \/>&#8211; Calcul de la rentabilit\u00e9 moyenne de l\u2019institut.<br \/>&#8211; Analyse des r\u00e9sultats obtenus.<br \/>&#8211; Recherche de solutions concr\u00e8tes et imm\u00e9diates pour am\u00e9liorer la rentabilit\u00e9.<br \/>&#8211; Construction d\u2019actions correctives adapt\u00e9es \u00e0 leur activit\u00e9.<\/li><li>Table ronde sur le programme de la journ\u00e9e, questions des participants et r\u00e9ponses-explications de la formatrice.<\/li><\/ul><p><b>JOURN\u00c9E 2 (7h00)<\/b><\/p><p><strong>Partie 3 Analyse rentabilit\u00e9 d\u2019une cliente (2h00)<\/strong><\/p><p class=\"p1\">Permettre aux apprenantes d\u2019analyser la rentabilit\u00e9 individuelle de leur client\u00e8le afin d\u2019optimiser leur strat\u00e9gie commerciale et la qualit\u00e9 de suivi client.<\/p><ul><li>Analyse des habitudes de consommation de la cliente :<br \/>&#8211; Types de soins r\u00e9alis\u00e9s<br \/>&#8211; Fr\u00e9quence des rendez-vous<br \/>&#8211; Panier moyen<br \/>&#8211; Marge g\u00e9n\u00e9r\u00e9e<br \/>&#8211; Pertes \u00e9ventuelles<br \/>&#8211; Achats de produits compl\u00e9mentaires<\/li><li>Analyse de cas concrets.<\/li><\/ul><p><b>Partie 4 Exercices et cas concrets (2h00)<\/b><\/p><ul><li>Calcul de la rentabilit\u00e9 de deux clientes issues de leur institut.<\/li><li>Analyse des r\u00e9sultats obtenus.<\/li><li>D\u00e9termination du niveau de rentabilit\u00e9 obtenu.<\/li><li>Identification des leviers permettant d\u2019am\u00e9liorer la rentabilit\u00e9 client.<\/li><li>\u00c9laboration de solutions concr\u00e8tes et imm\u00e9diatement applicables.<\/li><\/ul><p><strong>Partie 5 Mise en place du parcours annuel (3h00)<\/strong><\/p><ul><li>Permettre aux apprenantes de construire un parcours annuel structur\u00e9 afin de fid\u00e9liser durablement leur client\u00e8le et d\u2019optimiser le chiffre d\u2019affaires de l\u2019institut.<br \/>&#8211; D\u00e9finition du parcours annuel client.<br \/>&#8211; M\u00e9thodologie de mise en place.<br \/>&#8211; Int\u00e9r\u00eats \u00e0 court, moyen et long terme.<br \/>&#8211; Outils de suivi et de fid\u00e9lisation.<br \/>&#8211; Organisation des prestations et planification des rendez-vous<\/li><li>Exercices pratiques<br \/>&#8211; \u00c9laboration d\u2019un parcours annuel \u00e0 partir de deux clientes de l\u2019institut.<br \/>&#8211; Construction d\u2019une strat\u00e9gie personnalis\u00e9e de fid\u00e9lisation et de d\u00e9veloppement.<\/li><li>\u00c9valuation \u00e0 chaud.<\/li><li>Mot de cl\u00f4ture et remise des documents.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f6fd2d elementor-widget elementor-widget-heading\" data-id=\"5f6fd2d\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"suivi\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SUIVI ET \u00c9VALUATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8131fad elementor-widget elementor-widget-text-editor\" data-id=\"8131fad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>Moyens permettant de suivre l\u2019ex\u00e9cution de la formation<\/b><\/p><p class=\"p2\">Feuilles de pr\u00e9sence<br \/>Attestation de suivi de la formation<br \/>Certificat de r\u00e9alisation<\/p><p class=\"p1\"><b>Modalit\u00e9s d\u2019\u00e9valuation des r\u00e9sultats <\/b><b><\/b><\/p><p class=\"p1\">Exercices avec cas concrets (cliente de leur institut).<br \/>\u00c9valuation \u00e0 chaud et \u00e0 froid.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f108ce e-con-full e-flex e-con e-child\" data-id=\"5f108ce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c11867 elementor-widget elementor-widget-heading\" data-id=\"9c11867\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">OBJECTIFS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5618943 elementor-widget elementor-widget-text-editor\" data-id=\"5618943\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Permettre aux professionnelles de l\u2019esth\u00e9tique de d\u00e9velopper des prestations \u00e0 forte valeur ajout\u00e9e, d\u2019optimiser la rentabilit\u00e9 de leur activit\u00e9 et de renforcer durablement la fid\u00e9lisation de leur client\u00e8le.<\/p><p class=\"p1\">A l\u2019issue de la formation, chaque apprenant sera en mesure de :<\/p><ol class=\"ol1\"><li class=\"li2\"><span class=\"s1\"><b>&#8211;<\/b>Analyser la rentabilit\u00e9 de leur activit\u00e9 en calculant les indicateurs de performance li\u00e9s \u00e0 chaque cliente et \u00e0 l\u2019institut.<\/span><\/li><li class=\"li2\"><span class=\"s1\"><b>&#8211;<\/b>Identifier et mettre en oeuvre des actions correctives adapt\u00e9es afin d\u2019am\u00e9liorer la rentabilit\u00e9 et la qualit\u00e9 des prestations propos\u00e9es.<\/span><\/li><li class=\"li1\"><span class=\"s1\"><b>&#8211;<\/b>\u00c9laborer une strat\u00e9gie de fid\u00e9lisation visant \u00e0 renforcer la satisfaction et l\u2019engagement de la client\u00e8le existante.<\/span><\/li><li><span class=\"s1\"><b>&#8211;<\/b>D\u00e9ployer des actions de d\u00e9veloppement commercial pour attirer une nouvelle client\u00e8le rentable, tout en garantissant un haut niveau de qualit\u00e9 de service.<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55df792 elementor-widget elementor-widget-heading\" data-id=\"55df792\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TARIFS ET DUR\u00c9E<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2f153a elementor-widget elementor-widget-text-editor\" data-id=\"e2f153a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>DUR\u00c9E <\/b><b><\/b><\/p><p class=\"p2\">Cette formation se d\u00e9roulera en 14 h sur 2 jour.<br \/>Dates \u00e0 d\u00e9finir.<\/p><p class=\"p1\"><b>TARIF <\/b><b><\/b><\/p><p class=\"p1\">Cette formation est dispens\u00e9e pour un co\u00fbt 490 euros HT\/personne soit 588 euros TTC si applicable (taux de tva 20%).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7422c49 elementor-widget elementor-widget-heading\" data-id=\"7422c49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MODALIT\u00c9S ET D\u00c9LAIS D\u2019ACC\u00c8S<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05e376e elementor-widget elementor-widget-text-editor\" data-id=\"05e376e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pour toutes nos formations, nous r\u00e9alisons des \u00e9tudes pr\u00e9alables \u00e0 la formation pour adapter les modalit\u00e9s p\u00e9dagogiques et l\u2019animation de la formation en fonction de la situation de handicap annonc\u00e9e. De plus, en fonction des demandes, nous mettrons tout en oeuvre pour nous tourner vers les partenaires sp\u00e9cialis\u00e9s.<\/p><p class=\"p1\">L\u2019inscription est r\u00e9put\u00e9e acquise lorsque vous recevrez votre convocation.<\/p><p class=\"p1\">Les d\u00e9lais d\u2019acc\u00e8s \u00e0 la formation : minimum 14 jours avant le d\u00e9but de la formation dans la limite des places disponibles.<br \/>Pour toute demande de financement, pensez \u00e0 vous rapprocher de votre OPCO ou FAF.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1179ad0 elementor-widget elementor-widget-heading\" data-id=\"1179ad0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MOYENS P\u00c9DAGOGIQUES, TECHNIQUES ET D\u2019ENCADREMENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e4f8e7 elementor-widget elementor-widget-text-editor\" data-id=\"4e4f8e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Cette formation est r\u00e9alis\u00e9e en pr\u00e9sentiel. Distanciel possible sur demande.<br \/><br \/>Alternance entre th\u00e9orie et \u00e9tude de cas concrets. Toutes nos formations mettent l\u2019accent sur la pratique pour que chaque apprenante soit en mesure d\u2019\u00e9laborer un diagnostic visage complet avec assurance et de mani\u00e8re fluide d\u00e8s leur retour en institut.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0682a07 elementor-widget elementor-widget-text-editor\" data-id=\"0682a07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>Nombre de stagiaires par session : De 1 \u00e0 6 participants<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8ffc7 elementor-widget elementor-widget-n-accordion\" data-id=\"6e8ffc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1150\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1150\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Moyens p\u00e9dagogiques <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1150\" class=\"elementor-element elementor-element-980a466 e-con-full e-flex e-con e-child\" data-id=\"980a466\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1150\" class=\"elementor-element elementor-element-a8ea550 e-flex e-con-boxed e-con e-child\" data-id=\"a8ea550\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5bdb39 elementor-widget elementor-widget-text-editor\" data-id=\"d5bdb39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Une documentation compl\u00e8te est remise \u00e0 chaque stagiaire.<br \/>Chaque \u00e9tape est illustr\u00e9e par des exemples chiffr\u00e9s concrets.<br \/>Fiches de calcul de rentabilit\u00e9 institut et cliente.<br \/>Fiche parcours annuel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1151\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1151\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Modalit\u00e9s d\u2019organisation <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1151\" class=\"elementor-element elementor-element-e150cea e-con-full e-flex e-con e-child\" data-id=\"e150cea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1151\" class=\"elementor-element elementor-element-0770820 e-flex e-con-boxed e-con e-child\" data-id=\"0770820\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-068d623 elementor-widget elementor-widget-text-editor\" data-id=\"068d623\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Salle de formation \u00e9quip\u00e9e du mat\u00e9riel n\u00e9cessaire pour la th\u00e9orie.<br \/>Acc\u00e8s et connexion internet suffisant.<br \/>Vid\u00e9oprojecteur.<br \/>Acc\u00e8s PMR<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1152\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1152\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Equipements divers mis \u00e0 disposition <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1152\" class=\"elementor-element elementor-element-4675738 e-con-full e-flex e-con e-child\" data-id=\"4675738\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1152\" class=\"elementor-element elementor-element-736b85b e-flex e-con-boxed e-con e-child\" data-id=\"736b85b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72ce9c8 elementor-widget elementor-widget-text-editor\" data-id=\"72ce9c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Cahier de notes et stylos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1153\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1153\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Moyens d\u2019encadrement <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1153\" class=\"elementor-element elementor-element-8694a2e e-flex e-con-boxed e-con e-child\" data-id=\"8694a2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1153\" class=\"elementor-element elementor-element-0e54461 e-con-full e-flex e-con e-child\" data-id=\"0e54461\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55f1205 elementor-widget elementor-widget-text-editor\" data-id=\"55f1205\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Toutes nos formations sont r\u00e9alis\u00e9es par des formatrices esth\u00e9ticiennes dipl\u00f4m\u00e9es et pratiquante, expertes dans leur domaine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faa4c96 elementor-widget elementor-widget-heading\" data-id=\"faa4c96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PROGRAMME D\u00c9TAILL\u00c9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97cefa1 elementor-widget elementor-widget-text-editor\" data-id=\"97cefa1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>JOURN\u00c9E 1 (7h00) <\/b><b><\/b><\/p><p class=\"p2\"><b>Accueil des participants (30min) <\/b><b><\/b><\/p><p class=\"p2\">Pr\u00e9sentation de la formatrice et des participants.<br \/>Pr\u00e9sentation de la formation et rappel des objectifs.<br \/>Remise des documents, fiches de calcul et fiches parcours.<\/p><p class=\"p2\"><b>Partie 1 Comprendre la rentabilit\u00e9 d\u2019un institut (2h30)<\/b><b><\/b><\/p><ul><li>Permettre aux apprenantes d\u2019identifier les \u00e9l\u00e9ments qui influencent la rentabilit\u00e9 d\u2019un institut et d\u2019analyser la performance \u00e9conomique des prestations propos\u00e9es.<br \/>&#8211; D\u00e9finition des indicateurs de rentabilit\u00e9.<br \/>&#8211; M\u00e9thodologie de calcul de la rentabilit\u00e9 d\u2019un soin.<br \/>&#8211; Analyse des charges directes et indirectes.<br \/>&#8211; Identification des prestations rentables et non rentables.<br \/>&#8211; Impact de la gestion des prestations sur la fid\u00e9lisation et le d\u00e9veloppement de l\u2019institut.<\/li><li><p class=\"p2\">\u00c9tude de cas<\/p><\/li><\/ul><p><strong>Partie 2 Exercices et cas concrets (4h00)<\/strong><\/p><ul><li>Permettre aux participantes d\u2019appliquer les m\u00e9thodes de calcul et d\u2019analyse \u00e0 leur propre activit\u00e9 afin d\u2019identifier des axes d\u2019am\u00e9lioration imm\u00e9diats.<br \/>&#8211; Calcul de la rentabilit\u00e9 des soins propos\u00e9s dans leur institut.<br \/>&#8211; Identification des prestations rentables et non rentables.<br \/>&#8211; Calcul de la rentabilit\u00e9 moyenne de l\u2019institut.<br \/>&#8211; Analyse des r\u00e9sultats obtenus.<br \/>&#8211; Recherche de solutions concr\u00e8tes et imm\u00e9diates pour am\u00e9liorer la rentabilit\u00e9.<br \/>&#8211; Construction d\u2019actions correctives adapt\u00e9es \u00e0 leur activit\u00e9.<\/li><li>Table ronde sur le programme de la journ\u00e9e, questions des participants et r\u00e9ponses-explications de la formatrice.<\/li><\/ul><p><b>JOURN\u00c9E 2 (7h00)<\/b><\/p><p><strong>Partie 3 Analyse rentabilit\u00e9 d\u2019une cliente (2h00)<\/strong><\/p><p class=\"p1\">Permettre aux apprenantes d\u2019analyser la rentabilit\u00e9 individuelle de leur client\u00e8le afin d\u2019optimiser leur strat\u00e9gie commerciale et la qualit\u00e9 de suivi client.<\/p><ul><li>Analyse des habitudes de consommation de la cliente :<br \/>&#8211; Types de soins r\u00e9alis\u00e9s<br \/>&#8211; Fr\u00e9quence des rendez-vous<br \/>&#8211; Panier moyen<br \/>&#8211; Marge g\u00e9n\u00e9r\u00e9e<br \/>&#8211; Pertes \u00e9ventuelles<br \/>&#8211; Achats de produits compl\u00e9mentaires<\/li><li>Analyse de cas concrets.<\/li><\/ul><p><b>Partie 4 Exercices et cas concrets (2h00)<\/b><\/p><ul><li>Calcul de la rentabilit\u00e9 de deux clientes issues de leur institut.<\/li><li>Analyse des r\u00e9sultats obtenus.<\/li><li>D\u00e9termination du niveau de rentabilit\u00e9 obtenu.<\/li><li>Identification des leviers permettant d\u2019am\u00e9liorer la rentabilit\u00e9 client.<\/li><li>\u00c9laboration de solutions concr\u00e8tes et imm\u00e9diatement applicables.<\/li><\/ul><p><strong>Partie 5 Mise en place du parcours annuel (3h00)<\/strong><\/p><ul><li>Permettre aux apprenantes de construire un parcours annuel structur\u00e9 afin de fid\u00e9liser durablement leur client\u00e8le et d\u2019optimiser le chiffre d\u2019affaires de l\u2019institut.<br \/>&#8211; D\u00e9finition du parcours annuel client.<br \/>&#8211; M\u00e9thodologie de mise en place.<br \/>&#8211; Int\u00e9r\u00eats \u00e0 court, moyen et long terme.<br \/>&#8211; Outils de suivi et de fid\u00e9lisation.<br \/>&#8211; Organisation des prestations et planification des rendez-vous<\/li><li>Exercices pratiques<br \/>&#8211; \u00c9laboration d\u2019un parcours annuel \u00e0 partir de deux clientes de l\u2019institut.<br \/>&#8211; Construction d\u2019une strat\u00e9gie personnalis\u00e9e de fid\u00e9lisation et de d\u00e9veloppement.<\/li><li>\u00c9valuation \u00e0 chaud.<\/li><li>Mot de cl\u00f4ture et remise des documents.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0de377 elementor-widget elementor-widget-heading\" data-id=\"e0de377\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SUIVI ET \u00c9VALUATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3314882 elementor-widget elementor-widget-text-editor\" data-id=\"3314882\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><b>Moyens permettant de suivre l\u2019ex\u00e9cution de la formation<\/b><\/p><p class=\"p2\">Feuilles de pr\u00e9sence<br \/>Attestation de suivi de la formation<br \/>Certificat de r\u00e9alisation<\/p><p class=\"p1\"><b>Modalit\u00e9s d\u2019\u00e9valuation des r\u00e9sultats <\/b><b><\/b><\/p><p class=\"p1\">Exercices avec cas concrets (cliente de leur institut).<br \/>\u00c9valuation \u00e0 chaud et \u00e0 froid.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6000e1a4 e-flex e-con-boxed e-con e-parent\" data-id=\"6000e1a4\" data-element_type=\"container\" data-e-type=\"container\" id=\"contacts\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c454d42 elementor-widget elementor-widget-heading\" data-id=\"7c454d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONTACTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66cc91e e-flex e-con-boxed e-con e-parent\" data-id=\"66cc91e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-551ce80 elementor-widget elementor-widget-heading\" data-id=\"551ce80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/formation@formation-lucia-rapetti.com\">R\u00e9f\u00e9rent administratif et p\u00e9dagogique : Mme Coelho Monteiro Florence, formation@formation-lucia-rapetti.com<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>RENTABILIT\u00c9 DE LA CLIENT\u00c8LE Formation exclusivement r\u00e9serv\u00e9e aux d\u00e9positaires Lucia Rapetti. OBJECTIFS TARIFS ET DUR\u00c9ES MODALIT\u00c9S MOYENS PROGRAMME SUIVI CONTACTS OBJECTIFS Permettre aux professionnelles de l\u2019esth\u00e9tique de d\u00e9velopper des prestations \u00e0 forte valeur ajout\u00e9e, d\u2019optimiser la rentabilit\u00e9 de leur activit\u00e9 et de renforcer durablement la fid\u00e9lisation de leur client\u00e8le. A l\u2019issue de la formation, chaque [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_mo_disable_npp":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"disabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-7862","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formation pour institut de beaut\u00e9 \u2013 Lucia Rapetti<\/title>\n<meta name=\"description\" content=\"Formation professionnelle pour institut de beaut\u00e9 : techniques expertes, protocoles exclusifs et cosm\u00e9tique naturelle Lucia Rapetti.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lucia-rapetti.pro\/pt\/rentabilite-de-la-clientele\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formation pour institut de beaut\u00e9 \u2013 Lucia Rapetti\" \/>\n<meta property=\"og:description\" content=\"Formation professionnelle pour institut de beaut\u00e9 : techniques expertes, protocoles exclusifs et cosm\u00e9tique naturelle Lucia Rapetti.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lucia-rapetti.pro\/pt\/rentabilite-de-la-clientele\/\" \/>\n<meta property=\"og:site_name\" content=\"Lucia Rapetti Laboratoire Naturel\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/luciarapettiofficial\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-18T14:10:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lucia-rapetti.pro\/wp-content\/uploads\/2025\/09\/LR-LANDING-PAGE-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1088\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"10 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/rentabilite-de-la-clientele\\\/\",\"url\":\"https:\\\/\\\/lucia-rapetti.pro\\\/rentabilite-de-la-clientele\\\/\",\"name\":\"Formation pour institut de beaut\u00e9 \u2013 Lucia Rapetti\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#website\"},\"datePublished\":\"2026-05-18T14:07:15+00:00\",\"dateModified\":\"2026-05-18T14:10:27+00:00\",\"description\":\"Formation professionnelle pour institut de beaut\u00e9 : techniques expertes, protocoles exclusifs et cosm\u00e9tique naturelle Lucia Rapetti.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/rentabilite-de-la-clientele\\\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/lucia-rapetti.pro\\\/rentabilite-de-la-clientele\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/rentabilite-de-la-clientele\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/lucia-rapetti.pro\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Rentabilit\u00e9 de la client\u00e8le\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#website\",\"url\":\"https:\\\/\\\/lucia-rapetti.pro\\\/\",\"name\":\"Lucia Rapetti Laboratoire Naturel pour professionnel\",\"description\":\"Laboratoire de cosm\u00e9tique naturel et beaut\u00e9 pour institut et professionnel\",\"publisher\":{\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#organization\"},\"alternateName\":\"Lucia Rapetti Pro\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/lucia-rapetti.pro\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#organization\",\"name\":\"Lucia Rapetti Laboratoire Naturel\",\"alternateName\":\"LR Pro\",\"url\":\"https:\\\/\\\/lucia-rapetti.pro\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/lucia-rapetti.pro\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/cropped-lucia-rapetti-logo-1.png\",\"contentUrl\":\"https:\\\/\\\/lucia-rapetti.pro\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/cropped-lucia-rapetti-logo-1.png\",\"width\":850,\"height\":142,\"caption\":\"Lucia Rapetti Laboratoire Naturel\"},\"image\":{\"@id\":\"https:\\\/\\\/lucia-rapetti.pro\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/luciarapettiofficial\",\"https:\\\/\\\/www.instagram.com\\\/luciarapettiofficial\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Forma\u00e7\u00e3o em sal\u00f5es de beleza - Lucia Rapetti","description":"Forma\u00e7\u00e3o profissional para sal\u00f5es de beleza: t\u00e9cnicas especializadas, protocolos exclusivos e cosm\u00e9tica natural Lucia Rapetti.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lucia-rapetti.pro\/pt\/rentabilite-de-la-clientele\/","og_locale":"pt_PT","og_type":"article","og_title":"Formation pour institut de beaut\u00e9 \u2013 Lucia Rapetti","og_description":"Formation professionnelle pour institut de beaut\u00e9 : techniques expertes, protocoles exclusifs et cosm\u00e9tique naturelle Lucia Rapetti.","og_url":"https:\/\/lucia-rapetti.pro\/pt\/rentabilite-de-la-clientele\/","og_site_name":"Lucia Rapetti Laboratoire Naturel","article_publisher":"https:\/\/www.facebook.com\/luciarapettiofficial","article_modified_time":"2026-05-18T14:10:27+00:00","og_image":[{"width":2000,"height":1088,"url":"https:\/\/lucia-rapetti.pro\/wp-content\/uploads\/2025\/09\/LR-LANDING-PAGE-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Tempo estimado de leitura":"10 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/lucia-rapetti.pro\/rentabilite-de-la-clientele\/","url":"https:\/\/lucia-rapetti.pro\/rentabilite-de-la-clientele\/","name":"Forma\u00e7\u00e3o em sal\u00f5es de beleza - Lucia Rapetti","isPartOf":{"@id":"https:\/\/lucia-rapetti.pro\/#website"},"datePublished":"2026-05-18T14:07:15+00:00","dateModified":"2026-05-18T14:10:27+00:00","description":"Forma\u00e7\u00e3o profissional para sal\u00f5es de beleza: t\u00e9cnicas especializadas, protocolos exclusivos e cosm\u00e9tica natural Lucia Rapetti.","breadcrumb":{"@id":"https:\/\/lucia-rapetti.pro\/rentabilite-de-la-clientele\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lucia-rapetti.pro\/rentabilite-de-la-clientele\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/lucia-rapetti.pro\/rentabilite-de-la-clientele\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/lucia-rapetti.pro\/"},{"@type":"ListItem","position":2,"name":"Rentabilit\u00e9 de la client\u00e8le"}]},{"@type":"WebSite","@id":"https:\/\/lucia-rapetti.pro\/#website","url":"https:\/\/lucia-rapetti.pro\/","name":"Lucia Rapetti Laborat\u00f3rio Natural para Profissionais","description":"Laborat\u00f3rio de cosm\u00e9tica natural e beleza para institutos e profissionais","publisher":{"@id":"https:\/\/lucia-rapetti.pro\/#organization"},"alternateName":"Lucia Rapetti Pro","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lucia-rapetti.pro\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/lucia-rapetti.pro\/#organization","name":"Lucia Rapetti Laborat\u00f3rio Natural","alternateName":"LR Pro","url":"https:\/\/lucia-rapetti.pro\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/lucia-rapetti.pro\/#\/schema\/logo\/image\/","url":"https:\/\/lucia-rapetti.pro\/wp-content\/uploads\/2023\/04\/cropped-lucia-rapetti-logo-1.png","contentUrl":"https:\/\/lucia-rapetti.pro\/wp-content\/uploads\/2023\/04\/cropped-lucia-rapetti-logo-1.png","width":850,"height":142,"caption":"Lucia Rapetti Laboratoire Naturel"},"image":{"@id":"https:\/\/lucia-rapetti.pro\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/luciarapettiofficial","https:\/\/www.instagram.com\/luciarapettiofficial\/"]}]}},"_links":{"self":[{"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/pages\/7862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/comments?post=7862"}],"version-history":[{"count":7,"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/pages\/7862\/revisions"}],"predecessor-version":[{"id":7872,"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/pages\/7862\/revisions\/7872"}],"wp:attachment":[{"href":"https:\/\/lucia-rapetti.pro\/pt\/wp-json\/wp\/v2\/media?parent=7862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}